Insurance Journal Magazine
August 13, 2001 Marketing, Advertising & Public Relations Guide
In this Issue
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NewsbriefsSENATIVE OKS NAFTA FUNDS
The NAII said it is cautiously optimistic about the Senate vote to... -
NewsbriefsIS AUTO MARKET OVERREGULATED’
The extensive over-regulation of automobile insurance rates in some... -
NewsbriefsNEW SUVS DON’T CRASH WELL
Accord-ing to the Insurance Institute for Highway Safety, automakers... -
NewsbriefsHO PREMIUMS UP SLIGHTLY
Overall, the industry reported a 6.6 percent increase in direct... -
NewsbriefsNAIC DEBATES FRAUD PROVISION
On behalf of the nation's insurance commissioners, NAIC President and... -
NewsbriefsNEW PARTNERSHIP FOR W/C
Advantage Workers' Compensation Insurance Company of Salt Lake City... -
NewsbriefsST. PAUL BUYS LONDON GUARANTEE
The St. Paul Companies finalized a definitive agreement to purchase... -
NewsbriefsINSURERS PAYING POT CLAIMS
According to an AP Online report, insurers are paying out claims to a... -
Ratings‘A-‘ for NIAC
A.M. Best Co. assigned an "A-" financial strength rating (FSR) to... -
RatingsMajestic Insurance Co. Retains ‘A-‘
San Francisco-based Majestic Insurance Co., a California-based... -
RatingsALAS Affirmed
Standard & Poor's (S&P) affirmed its "AA" counterparty credit rating... -
RatingsNissan Fire and Marine Affirmed
A.M. Best Co. affirmed the FSR of "A" for The Nissan Fire and Marine... -
RatingsCGU Canada Receives Ratings
A.M. Best Co. assigned a FSR of "A" to CGU Insurance Company of... -
Fraud RoundupOn a Collision Course with the Law
Investigators from the CDI Criminal Investigations Branch's Fraud... -
Fraud Roundup‘Operation Backlash’ Cracks the Whip on Fraud
The CDI Criminal Investigations Branch's Fraud Division announced the... -
Fraud RoundupNext Stop: Probation
Following a joint investigation by the CDI Criminal Investigations... -
FeaturesCDI Continues Probe of Alleged Taxicab Fraud
In the current commercial auto arena, one of the toughest risks to... -
FeaturesMedia Liability Claims: Tricky, Expensive and Evolving
Oprah Winfrey may be the queen of talk show TV and the ruler of her... -
FeaturesCommentary: P/C Cold Calling Can Provide Targeted Leads
It's been said that convincing a property/casualty salesperson to... -
FeaturesCommentary: Shares of Insurers Pause After Recent Gains-What Direction Now’
In the short term, it's extremely difficult to predict whether a... -
FeaturesRating Bureau Suggests Premium Increase to Combat Costs
Noting rising costs and a trend toward insolvencies, the Workers'... -
FeaturesMicrosoft’s ‘Virtual Team’ Takes Insurance to the Fast Track
It's the twelfth round, and the technology industry has been badly... -
FeaturesBrand Building Strategies
Mergers, consolidation and worldwide expansion greatly affect the way... -
Cover StorySmaller Agencies Market Blueprint for Success
Making your mark "The State Farms and GEICOs have a tremendous amount... -
Featurese-Business Moving Slowly but Steadily in Wholesale Marketplace
The insurance industry is beginning to utilize technology to more... -
Parting Shots5 Steps to Plan and Execute a Direct Marketing Campaign
There are many different ways to market your service, which include... -
Editor's NoteGood PR Pays for Itself
In this era of downsizing and restructuring, it's typically the first... -
NewsbriefsCONNING STUDIES CREDIT SCORING
Auto insurers believe that including credit scores as part of a... -
NewsbriefsNO NEGLIGENCE FOR NONINSURED
The California Court of Appeal has affirmed a ruling that a person... -
NewsbriefsMORE AFTER-MARKET PARTS
The Nevada Division of Insurance's 2001 Auto Body Survey shows that...
